MONDAY Haircare

Objective & Activity

Back for our second year working together, we were so excited to team up with the amazing MONDAY Haircare again and bring their iconic pink products to students across the UK

What we did

💞
We hit campuses with our brand-new American Locker Room concept, collaborated with a fresh group of content creators, and launched Monday’s very first UK Student Brand Ambassador campaign.

From chatting with students between lectures to handing out the cutest pink goodies, random acts of kindness, hosting pamper nights, and running create-your-own bottle artwork sessions – this one was all about real meaningful connections, cute energy, and campus moments done right 💖

Results