That’s how many have been planted in Malawi thanks to EY’s Adventure Awaits campaign – powered by an AR experience we designed, built, and took on tour.
EY asked us to bring their commitment to sustainability and tech innovation to life in a way students would genuinely connect with. So we built a concept that did exactly that:
🌳 Trees planted for every sign-up to spotlight sustainability.
📱 An interactive AR map students could explore on their own phones to hero innovation.
Together, the ideas created a simple, playful experience that communicated EY’s values at every event.
And the impact?
🌍 18,639 trees planted
🎪 40+ events delivered
📈 126% of EY’s sign-up target hit
All part of a partnership we’re now proud to have continued for three years and counting. Together with EY, we’ve been crafting recruitment experiences that students actually want to engage with; meaningful, innovative, and a lot of fun.
Big thanks to EY for trusting us (again!) to bring their vision to life. Here’s to more adventures, more ideas, and yes… more trees.
