FCDO

Objective & Activity

We’ve been running the FCDO’s youth engagement programme for 10 years (including three re-tender processes!) to raise awareness and amplify the government’s Travel Aware programme.

What we did

50 Student Brand Ambassadors at 50 universities across England, Scotland and Wales
Social media content creation and amplification
Bespoke face-to-face events and targeted arranged experiential events
Articles published online
Articles published in print

Results

1000s of events

10,000s of social media posts

100s of students saved from finding themselves in hot water abroad